Client: Chenega Corporation, an Alaskan Native Corporation with a focus on information security, employing 8,000 individuals.
Project: Creation of 250 custom artisan blankets for the 2023 Christmas holiday gift, incorporating historical and cultural significance.
Challenge: Chenega Corporation sought a unique and meaningful gift for their employees, reflecting their rich cultural heritage and corporate identity. They desired a gift that was both practical and deeply symbolic.
Solution: We collaborated closely with the Chenega Tribe to design a custom artisan blanket that seamlessly blended their corporate branding with elements of their cultural history.
Key Elements:
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Historical Basket Integration:
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The design was inspired by a traditional basket of immense historical significance, reclaimed from a museum in Germany.
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We meticulously integrated the basket's weave pattern into the blanket's design, ensuring an authentic representation of its artistry.
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Cultural Color Palette:
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Working with the Chenega Tribe, we selected a color palette that reflected traditional Alaskan Native colors, adding depth and cultural relevance to the blankets.
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Corporate Branding:
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A custom leather label featuring the Chenega Corporation logo was attached to each blanket, reinforcing their corporate identity.
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Storytelling Through Satin Label:
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To ensure the historical significance of the basket was understood, we created a custom satin "story" label. This label detailed the origin and importance of the basket, providing employees with a deeper connection to their heritage.
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High-Quality Artisan Craftsmanship:
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We used high quality materials to create a durable and comfortable blanket that would last for years to come.
Results:
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The custom artisan blankets were received with overwhelming positive feedback from Chenega Corporation employees.
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The unique design, incorporating historical and cultural elements, created a memorable and meaningful gift.
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The inclusion of the "story" label fostered a deeper appreciation for Chenega's cultural heritage.
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The high quality and unique design of the blankets created on site conversation, and increased awareness of our work.
Conclusion:
This project demonstrates our ability to create bespoke artisan products that not only meet the functional needs of our clients but also serve as powerful tools for cultural preservation and corporate branding. By working closely with the Chenega Tribe, we successfully translated their rich history into a tangible and cherished gift, fostering a sense of pride and connection within their organization.
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